Just one complaint was enough for Britain’s Advertising Standard Agency to decide that the kotel should no longer be part of Israel tourism advertisements circulated in the United Kingdom.

The contentious ad shows a photograph of the Western Wall with the Dome of the Rock in background, alongside a photo of Tel Aviv-Yafo, as part of a “Day 3” in Israel suggested itinerary from ThinkIsrael.com (Israel’s Ministry of Tourism). The Kvetcher notes that the person responsible for this ruling is a Persian Muslim. Nice.

“The status of the occupied territory of the West Bank was the subject of much international dispute, and because we considered that the ad implied that the part of east Jerusalem featured in the image was part of the State of Israel, we concluded that the ad was likely to mislead,” the ruling reads, as reported in The Jerusalem Post, London’s The Jewish Chronicle and other news sources.

Jerusalem’s mayor, Nir Barkat, is irate, calling the Western Wall “the heart and soul of the Jewish people and the State of Israel” determining that the ASA has made a “shameful accusation showing a complete ignorance of history,” according to a Reuters report. The Israeli Tourism Ministry, he continues, will continue to run ads showing images of the Kotel.

I couldn’t agree more with Barkat (not that my humble opinion has any significance), and it is absolutely absurd to suggest that the Kotel is not part of Israeli soil. The last time I checked, it was the Israeli government controlling entrance and exit to the holy grounds and an Israeli flag waving proudly over the heads of visitors in prayer here. The Western Wall is perhaps the holiest site of the Jewish people — especially while Judaism’s truly holiest site, the Temple Mount, continues to be under the stringent management of the Muslim Waqf.

Meanwhile, my Jewish friends in England inform me that in today’s Jewish Telegraph letters page, an Israeli woman notes that the day following the UK’s decision to ban the kotel ad, the enormous cloud generated from the Icelandic volcanic eruption grounded all non-emergency flights into and out of Britain. Perhaps the hand of God, the writer suggests? An eleventh plague?

_ _

Sharon Udasin is a staff writer at The Jewish Week. Follow her on Twitter or e-mail her at [email protected].

About the author

Sharon

3 Comments

  • I think this is a great development. I think it’s time people realize that when the world talks about Israel’s legal obligation to return to the Green line, that means abandoning the Kotel and the Jewish Quarter of the Old city as well as the Mt. of Olives and other unequivocally Jewish places. I don’t believe that Israel is obligated to return to the pre-1967 borders as a precondition to peace talks. And we should go ahead and build up whatever we like. That’s what we did in the Sinai and that didn’t stop us from returning it all to the Egyptians in 1982 in exchange for a proper peace treaty. So yeah. Fuck the UK.

  • Anyone who thinks that going back behind the pre 1967 lines is a precondition is fucked in the head. No kinder way to say it. Honestly, read a fucking book if you have to.