This year’s viral video to watch is Matt Bar’s “Haman Song.” Why? Because I said so. And because I’m particularly proud of Matt’s particular blend of rap and substantial Jewish content that heralds a new approach to informal Jewish education. (And because, with rap by Bar and production by Adam Soclof of HyperSemitic, it marks a collaboration between two fellows from last year’s PresenTense Institute.)

Want more? Go behind the scenes at

Learn more about Matt Bar’s Bible Raps Project at

About the author

Esther Kustanowitz

For more posts by Esther, see, and