Volkswagen is to take legal action against the mystery duo who made the controversial suicide bomber short film that apparently shows an Arab blowing himself up in a Polo car.
If it can find the producers of the ad, Lee and Dan.
But the company privately admitted that it cannot locate Lee and Dan, the London based advertising creative partnership who dreamed up the film, which has been seen around the world via the internet. “We are prepared to pursue the two individuals but need to locate them to ensure the success of our legal claim,” the company said in a private memo.
There have been apologies made by the nefarious duo who can’t be found…except by reporters.
Both Lee and Dan have apologised for the film, which they said had a Â£40,000 budget, but have refused to identify themselves or explain how it was funded.
But director of the spoof, Stuart Fryer (Jewlicious?), all of 35 years old, has been located. And it turns out he was an innocent dupe who just wants to make commercials and made this one for his reel.
“I just wanted it for show reel purposes, not seen by millions of people around the world. “I don’t want to offend people, I just want to make advertisements.I wanted to show it to the Saatchis and BBHs of this world. “Little did I know that the advert that I made would be sent out on the internet and create such a fuss – it’s shocked me.”
Um, give the guy a job, he’s very talented.
By the way, Lee and Dan are claiming they had a $40k British Pounds budget (that’s about 2 billion US dollars in today’s exchange rate) but nobody can figure out who funded the ad, and our lads are not revealing the source.
Are you thinking what I’m thinking?